Stadium Umbrella VfL Borussia Mönchengladbach
Borussia-Park is home to the “Foals’ Eleven”. The announcer greets fans in front of a sold-out stadium. 59,724 spectators. Five minutes to go until the long-awaited starting whistle. As the excitement builds up, singing can be heard: “…Yes, by stone and bone, we swear by the eleven from the Lower Rhine.” This exciting atmosphere never dissipates. Together with the club, panocity created a unique piece of fan merchandise – an umbrella with a 360° panorama of the stadium as the inside motif. Panocity shot the 360° panoramic images, designed the layout, and coordinated the production. This Stadium Umbrella is now very popular as a piece of fan merchandise.